Iowa Rideshare program to cut costs and emissions


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Iowa Rideshare allows users to match with other commuters using various modes of transportation. (Iowa Rideshare)
Jenna Ladd | October 27, 2016

Iowa Department of Transportation (DOT) recently launched a statewide rideshare program.

Iowa DOT partnered with several agencies to consolidate existing rideshare programs across the state into one state-of-the art system. Among those agencies are Des Moines Area Regional Transit Authority, Metropolitan Area Planning Agency, East Central Iowa Council of Governments, and the University of Iowa. University of Iowa (UI) staff, students, and faculty can login to the system using their HawkID and password in order to be matched with other commuters on similar transportation routes. Iowa Rideshare has the capacity to detect matches for carpooling, biking, public transit, and walking, and officials say it has the potential to cut travel costs in half for users.

According to a survey done in 2012, a little more than half of UI employees drive to work alone, and 57 percent of commuters in the Iowa City area do the same. UI Parking and Transportation professionals say that Iowa City is among the most congested urban areas in Iowa, despite the fact that the state ranks seventh for shortest commute distance. Additionally, solo commutes by car can add up over time. Depending on the vehicle type and driving style, the Iowa DOT says that driving a car can cost between 60 cents and $1.20 per mile. After tacking on parking costs, which range from $27 to $110 per month, a person commuting just ten miles to work could pay an additional $555 to $1,500 per year in transportation costs. Consistently commuting alone by car has environmental impacts as well. According to the U.S. Energy Information Administration, about 19.64 pounds of carbon dioxide (CO2) are emitted per gallon of gasoline burned by automobile. The administration estimates that burning motor gasoline resulted in about 1,105 million metric tons of CO2 emissions in 2015.

Michelle Ribble is the commuter programs manager for the UI Office of Parking and Transportation. She said, “The UI is an extremely busy place and parking infrastructure is expensive. Each person using UI RideShare reduces pollution and frees resources that can more directly benefit everyone.”

The system, designed by a company called Rideshark, allows users to calculate miles traveled, emissions curbed, and money saved. Iowa DOT partnered with institutions like the UI to launch the rideshare program in each of Iowa’s 99 counties. A link to sign up for Iowa Rideshare in the Corridor area can be found here, or check out CorridorRide’s Facebook page to get news and updates about the service.

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